|
       |
 |
 |
|
The Blueshirt Group helps leading public companies, private companies and venture capital firms communicate with Wall Street, investors and the media. Founded in 1999, Blueshirt is headquartered in San Francisco with an office in New York City. Leveraging Experience Some IR professionals claim investor relations is a science with set rules of conduct. Our engagements show otherwise. Every situation is unique; experience is often your greatest ally. Blueshirt's Managing Directors collectively possess nearly a century of relevant experience, which we use to develop unique strategies to meet our clients' needs. As veterans of IR, media and corporate finance, we know the rules of the game and have been through many cycles of the financial and technology worlds. We put this experience to work for our clients, freeing them to run their businesses and manage their time as effectively as possible. Advancing Relationships Investor relations is about building solid relationships with key investment professionals and reporters. Our goal is to help clients develop, leverage and manage these relationships. Blueshirt's staff maintains relationships with leading investment professionals (from analysts to bankers), VCs and the media. While we never claim to know everyone, we get out of the office and proactively maintain a broad base of key contacts. The Street trusts us, and by knowing our clients, our industries and the financial markets, we become a value-add to all of our target audiences. Less is More Blueshirt has the highest ratio of Managing Directors to clients in the industry. We limit the number of clients we take on for a simple reason: so that we can do the best job possible. Being focused makes us more proactive and better able to anticipate our clients' needs. Clients often worry that using an outside agency will mean getting less attention and less senior-level bandwidth. With Blueshirt that's not the case. Blueshirt strictly limits the number of accounts each partner takes on, so our clients get extremely high levels of service at much lower cost than bringing comparable expertise in-house. This approach has resulted in extremely high client retention and multi-year client engagements. Creativity Counts Through many business cycles, Blueshirt has seen the challenges and opportunities companies face. We combine this experience with innovative thinking to break through the noise on the Street. Knowing what works and what doesn't, we craft creative financial and media programs built on strong messaging to produce smart investor relations programs for smart companies. |
|