FALL 2007 INVESTOR RELATIONS UPDATE

As autumn rolls across the country (except in San Francisco where fall is our summer), The Blueshirt Group is delighted to announce that it has opened a new office in New York City. The firm's expansion will enable Blueshirt to proactively grow its East Coast client base while providing additional support to all of its clients. The new office will be led by Jonathan Schaffer, a newly appointed Managing Director with more than 12 years of investor relations experience.

Blueshirt’s New York office is temporarily located in The Helmsley Building at 230 Park Avenue, 10th Floor, and Jonathan can be reached at 212-551-1452, or Jonathan@blueshirtgroup.com.

We look forward to providing updates on new client wins and staff additions as we continue to expand our San Francisco and New York offices.


NEW IPO CLIENTS


Blueshirt continues to be selected by high-profile companies completing their IPOs. In addition to earlier 2007 IPO wins at Aruba Networks, BigBand Networks, Glu Mobile and Veraz Networks, we have added two new IPO clients:

LDK Solar
Ticker: NYSE: LDK
IPO Date: June 1, 2007
IPO Team: Morgan Stanley & Co. International plc and UBS AG served as joint book-running managers for the offering. Piper Jaffray & Co., CIBC World Markets Corp., and CLSA Limited served as co-managers.
Description: LDK Solar manufactures multicrystalline solar wafers for sale to global manufacturers of photovoltaic products. The company also provides wafer processing services to monocrystalline and multicrystalline solar cell and module manufacturers


ShoreTel
Ticker: NASDAQ: SHOR
IPO Date: July 3, 2007
IPO Team: Lehman Brothers Inc. and J.P. Morgan Securities Inc. acted as joint book-running managers for the offering, and Piper Jaffray & Co., JMP Securities LLC, and Wedbush Morgan Securities Inc. acted as co-managers.
Description: ShoreTel is a leading provider of enterprise IP telephony solutions. Founded in 1996, ShoreTel has achieved broad industry recognition for its technology and high customer satisfaction. For the last four years, IT executives surveyed by Nemertes Research, an independent research firm, have rated ShoreTel highest in customer satisfaction among leading enterprise telecommunications systems providers.


NEW PUBLIC COMPANY CLIENTS


In addition to our IPO wins, Blueshirt has been selected by several public companies to handle their IR needs. These include:

Points International
Points International Ltd. (OTCBB: PTSEF, TSX: PTS) is the owner and operator of Points.com, the world's leading reward-program management portal. At Points.com consumers can Swap, Earn, Buy, Gift, Share and Redeem miles and points from more than 25 of the world's leading reward programs. Participating programs include American Airlines AAdvantage® program, American Express® Membership Rewards®, Aeroplan®, AsiaMiles(TM), Cendant TripRewards®, Delta SkyMiles®, Gold Points Reward Network, InterContinental Hotels Group's Priority Club® Rewards, and S&H greenpoints. Redemption partners include Amazon.com® and Starbucks.


Proxim Wireless
Proxim Wireless Corporation (NASDAQ: PRXM), formerly Terabeam, Inc., is a leader in core-to-client solutions for broadband municipal wireless networks. The company's systems enable a variety of wireless applications including security and surveillance systems, mobile workforce automation and machine-to-machine communications. Proxim has shipped more than 1.5 million wireless devices to more than 200,000 customers worldwide.


PhotoChannel
PhotoChannel (OTCBB: PNWIF) operates PNI Digital Media to provide photo finishing services for major retailers, wireless carriers and content providers. The PNI Digital Media Platform connects consumer ordered digital content with retailers that have on demand manufacturing capabilities for the production of merchandise. Currently PNI Digital Media generates transactions for retailers and their thousands of locations across North America, including Wal-Mart Canada, CVS/pharmacy, Eckerd Drugs and Costco Canada.


NEW MEDIA CLIENT


Blueshirt's media relations practice is experiencing significant growth in 2007. We have been handling business media outreach for an exciting, VC-backed mobile applications company that is initially focusing on the mobile banking sector.

mFoundry
mFoundry's mobile platform provides the easiest, fastest, most cost-effective way to develop applications across a wide array of mobile devices and eliminates the limitations inherent in other approaches. The company's platform has been used by Fortune 500 companies as well as hundreds of independent developers. Using our platform, mFoundry has created a vertical solution for mobile banking, payments and other financial services. Today, mFoundry is a leading provider in mobile financial services, helping financial institutions, carriers and payments partners leverage the power of mobile applications. mFoundry is headquartered in Sausalito, California.


CONTACT US

The Blueshirt Group 456 Montgomery Street 11th Floor San Francisco, CA 94104 415-217-7722

The Blueshirt Group 230 Park Avenue 10th Floor New York, NY 10169 212-551-1452

If you would like to subscribe / unsubscribe to our newsletter list, please reply to newsletter@blueshirtgroup.com.